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We are Marketbridge.

Growth consulting and marketing for modern leaders.

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Services overview
Consulting Services
Agency Services
products

Go-to-Market
Strategy

Marketing Analytics
& Data

Brand-to-Demand
Marketing

Public Relations &
Communications

Intelisent a division
of Marketbridge

The industry’s most
powerful direct mail
analytics platform

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Industries overview

Technology

Build mindshare and market share fast

Financial Services

Accelerate performance and build future-ready foundations

Consumer

Create experiences
that build affinity and
fuel sales

Science & Innovation

Translate complexity, inspire confidence, amplify impact

Healthcare

Drive growth amid mounting complexity

Industrial

Make fresh inroads
and deepen existing relationships

High Growth

Shape innovative brands, gain visibility and build authority

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See all work

Consulting Services

Read GTM Strategy and Marketing Analytics & Data case studies.

Agency Services

See Brand-to-Demand Marketing and PR & Communications work.

Clients in the news

Explore top media coverage secured for PR clients.

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Healthcare

Amid the expanding healthcare ecosystem, leaders face greater competition, as well as new partnership opportunities, all while trying to control costs, heighten compliance and increase quality outcomes.

Drive growth amid complexity

Healthcare organizations are navigating seismic change. New regulations, client/patient expectations for digital-first and omnichannel service, and integrated care delivery models are reshaping how the industry operates. From payers and providers to medical and biotech innovations to digital health startups, we help healthcare leaders drive growth amid complexity. Supporting our clients’ strategic priorities and KPIs, we determine the optimal multi-route strategy —from channel mix to coverage—to improve channel performance.

We build high-performing marketing plans through scenario planning and marketing mix optimization. And we responsibly activate data and technology to enable personalized, resonant and galvanizing experiences for all audience members. Ultimately, we help healthcare organizations achieve integration, alignment and measured effectiveness end to end.

Healthcare insights

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Building brand trust in the crowded benefits market
  • Article
  • Marketing Analytics & Data

Building brand trust in the crowded benefits market

The group benefits ecosystem—insurance and retirement products—is a growing market in the United States. Employees now have more options than ever, whether enrolling family members or adding auxiliary products to their plan. Unfortunately, as the market grows, competition gets fiercer.
Declining Member Lifetime Value in Medicare Advantage market
  • Article
  • Marketing Analytics & Data

Declining Member Lifetime Value in Medicare Advantage market

One of the forces driving this stagnation is the decline of MLV, which has been pressured by three primary factors: declining member tenure, stagnant CMS payments, and increasing claims costs. For information on how to succeed in the face of declining MLV, read the full article.
  • Resource
  • Go-to-Market Strategy

The state of healthcare digital CX

The digital shift in healthcare: Are payers and providers keeping up? This report reveals CX trends from 1,000+ insured consumers—uncovering what’s working (and what’s not) across insurance shopping, care access, and wellness engagement.

Healthcare clients

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The art & science of 
GTM momentum

Part strategic consultancy, part top-ranked agency, we help Marketing & Sales leaders align and win in complex markets globally—with no signal loss from GTM strategy through in-market execution. Explore all the ways our team can help you design, activate and optimize a thriving growth engine:

Consulting Services
Go-to-Market Strategy
Go-to-Market Transformation
Market & Customer Insights
Revenue Operations
Go-to-Market Programs
Marketing Analytics & Data
Marketing Effectiveness
(MMM & MTA)
Brand Impact Measurement
Test & Learn
Customer Analytics
Data Transformation
Technology Consulting
& Integration

Consulting Services

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Agency Services
Brand Platforms & Messaging
Creative & Content
PR & Communications
Demand Generation & ABM
Campaign & Media Management
Digital Experiences
Martech & Reporting

Agency Services

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A rebrand
with an edge

HealthEdge has a mission to help plans transform from traditional organizations limited by siloed, manual solutions into transparent, modern digital payers. But as HealthEdge grew, that narrative was becoming blurred. They needed a new way to unify and communicate that message to their customers and prospects.

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Optimizing member outreach campaigns to improve health outcomes 

A Fortune 50 healthcare payer sought to improve member health outcomes by engaging members with specific gaps in care. However, measuring campaign effectiveness was a challenge. Here’s how we applied marketing analytics to increase preventive screenings and optimize spend.

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