Marketbridge appoints Bob Ray as CEO to lead expansion as a unified go-to-market operating partner for enterprise organizations.

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Part strategic consultancy, part top-ranked agency, we help Marketing & Sales leaders align and win in complex markets globally—with no signal loss from GTM strategy through in-market execution. Explore all the ways our team can help you design, activate and optimize a thriving growth engine:

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Insights to inspire

Futuristic B2B digital interface with data analytics and business communication icons concept on dark background in glowing blue style. 3D Rendering

The problem with B2B measurement

A breakdown of the true nature of the B2B pipeline, how buyers really move through decisions, why marketing and sales stages often misrepresent reality, and the gap between internal processes and customer expectations.
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Report card: Grading 2025 GTM predictions

A year-end look at how 2025's Go-to-Market predictions held up, from economic expectations and AI-driven transformation to the growing gap between rapid tech innovation and enterprise readiness.
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5 key takeaways on quality in go-to-market

Explore 5 key takeaways from the ANA and Marketbridge conference on moving toward quality marketing and analytics, for marketing leaders to evaluate and discuss.

In-market impact

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