Category: Internal Events
Growth Under Pressure, an ANA Members 1-Day Conference, Hosted by Marketbridge
This 1-day conference for ANA members will show C-level leaders and their marketing teams what it takes to wrangle and overcome complexity, and accelerate performance in 2024 and beyond. Topics and areas of curiosity for the day include GTM transformation, AI, behavioral science, data science and marketing measurement.
ANA’s ABM One-Day Conference: Driving Growth with Strategy, Technology, and Collaboration
Join the ANA’s ABM Committee/Community for this in-person event hosted in one of Chicago’s most iconic skyscrapers. Led by marketing leaders, academics, and other experts, we’ll explore new ABM approaches, some of the challenges markers encounter, and practical advice you can use in your organization, including how to: align your strategy and quantify ROI, leverage tech and AI for actionable insights, make focused and prioritized investments for the greatest impact, increase collaboration across all marketing groups, and integrate with sales for successful outcomes that enhance the customer journey.
