Designing a best of breed partner program

As solution markets continue to quickly innovate, partners are emerging as the front line against the changing marketplace. The more agile your partners can be to market opportunity, the more likely you are to secure sustainable competitive advantage. Just as you enable your direct and indirect channels with product differentiation information, your front-line sellers must be able to (and incentivized to) drive your product vis-à-vis the competition.

Download the framework for eight components of a best practice partner program and three quick-start areas to accelerate channel revenue growth.