Conducting a data audit to prepare for digital sales transformation

A digitally transformed sales force has seven key traits across “who”, “what”, and “why” data

Digital transformation is a critical topic for most commercial leaders. However, there is a common misconception that digital transformation is largely about picking the right software. In reality, it is much more than that and requires a strong foundational understanding of data and data sources. This foundational data understanding can ultimately make or break your transition to systematic sales decision-making.

Download the framework for seven key traits and get nine actionable tasks to help you prepare for digital sales transformation.

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